Did you know today is the holiday known as Epiphany? If you didn’t, that would not be too surprising…but if you did, kudos to you! Before Epiphany Creative Services opened its doors officially, the name was being considered. It wasn’t chosen due to a particular connection to this holiday. It simply had a ring to it, as they say— it just… Read more →
Category: Branding
Public Relations & You
It’s not uncommon to hear people say that Public Relations is all about maintaining a client’s image, repairing reputations, and releasing press releases. However. Public Relations can be much more complex…. Public Relations Noun: The professional maintenance of a favorable public image by a company or other organization or a famous person. According to the Public Relations Society of America, Public Relations… Read more →
Email Marketing: The New Rolodex
If you’ve ever sat down with me or had a quick chat about email marketing, it’s most likely that you have heard me say (more times than once) that your email list is your new Rolodex. I usually receive a tilt of the head that is accompanied by a perplexed, or surprised, look when I offer that statement. If you’ve been… Read more →
“Going Viral”: A Marketing Trend That Doesn’t Call for Penicillin.
Have you ever had a child come home sick from school? Most of us know that once a virus hits a classroom…it’s likely to spread throughout the class. Eventually… the whole darn school is infected. As a parent, you hope this epidemic can be nipped in the bud ASAP, but as a business owner, “GOING VIRAL” with your service or… Read more →
To Blog or Not To Blog?
That seems to be the question for many to whom this concept is new. At Epiphany, we encourage our clients to blog. Or, at the least, give it a try. It’s a fascinating art form in and of itself. When blogging, here are a few tips to help you with catching your audience’s attention, tracking metrics, and even a few… Read more →
Happy St. Patrick’s Day. Are You Green or Orange?
When we see or think of St. Patrick’s Day, we think green. We wear green. We eat green things. Here’s a bit of cultural trivia you may not have been privy to: Irish Catholics used the green in the flag as theirs, while the Orange was the color chosen by the Protestants. Just a little history factoid for you. For those… Read more →
Happy Epiphany! It’s Today!
Did you know today is Epiphany? Here’s a bit more on this obscure holiday. In case you didn’t know, today is a holiday known as Epiphany. It’s also known as Twelfth Night and is the official kick off of Carnival Season. If you have a New Orleans connection, you most likely will enjoy a piece of King Cake today. What… Read more →