Category: Email

6 Things You Need To Know About Automation

Automation. There’s something almost robotic about that phrase. Does it make you think of kicking-back in your recliner and sipping lemonade while your business runs itself? If that’s your idea of automation…well – I hate to break it to you, but guess again! Automation is a wonderful and powerful tool in the email marketing world as well. Yes, it can be… Read more →

6 Things You Need To Know About Email Marketing

Email marketing! Does that excite you…or make you want to take a nap? It should energize you. There’s lots of hype about tweets, posts, and photos, but the bedrock of communicating with your clients or fans is the good ol’ email list. Don’t believe us? Read on. We’re sharing six things you need to know about email marketing and how… Read more →

Email: The New Rolodex

If you’ve ever sat down with me or had a quick chat about email marketing, it’s most likely that you have heard me say (more times than once) that your email list is your new Rolodex. I usually receive a tilt of the head that is accompanied by a perplexed, or surprised, look when I offer that statement. If you’ve been… Read more →

You’ve Got Mail

Last month we talked about colors. Symbolism, the connection of color to a person, place or thing, all speak to the amazing power color holds. Got Email? This month, we’ll focus on a few tips that can make your email campaigns a bit stronger, or perhaps simply provide you with a fresh thought or two. Check these out: The average… Read more →